The Secret Sauce Behind Australia’s Biggest Wine Community

If there’s one thing that brings people together, it’s food.

Cake is a powerful food bringing people together. "Hey, it's Jim's birthday party in the conference room." "I hate that guy." "There's cake!" "Well, I guess I should say hello...."

“Hey, it’s Jim’s birthday party in the conference room.” “I hate that guy.” “There’s cake!” “Well, I guess I should say hello….”

I must concede that if there’s one thing that brings people together more than food, it’s a great bottle of wine (best accompanied by nibbles, of course). And if there’s a company that’s succeeded in creating a community around wine, it’s Vinomofo. Continue reading